Meet the Team
Brief
Nudge is a concept submission for a week-long challenge sponsored by the Savannah College of Art and Design SCAD+ program. The brief was to create an app that could help the work life balance that everyday people struggle with. The concept of Nudge started off as a simple idea to help people organize their daily distractions. Nudge has been further been developed to passively harnesses non-productivity to build a new approach toward
work life balance. Nudge challenges the idea that procrastination is a bad thing, and tries to utilize the unplanned interruption of our daily lives for positive personal benefit.
Alexis Roberts
Visual Designer
Sunanda Subramanian
Design Researcher
Eliska Skarolková
Creative Lead
Chris Beard
UX Designer
I helped ideate and develop the app Nudge as well as create the working prototype.
Problem Statement
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Quite often, moments of procrastination are seen as
non-productive and as a strategy we employ to avoid failure.
Work-life balance does not encourage
these moments of non-productivity.
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Opportunity
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How might we harness the potential of procrastination to offer a unique approach to work life balance?
Development
Nudge is a social media application meets a pocket agenda. Except that rather than notify of the things you have to do, it notifies you when you have a moment to spare. To take a breath. To look around and reclaim your life. Nudge is harnessing the power of procrastination in a whole new way.
Take a Break
Nudge uses your mobile planner to schedule opportune times in your busy day for much need procrastination and self reflection.
Storytelling
Share your nudges with friends and family. Show how embracing procrastination can help you rediscover the unexpected life you had within.
Communal Nudge
Follow your friends nudge adventures and be in the know of whats going around you locally. Special nudge event going on? Join in and create a shared experience with your own community nudge.